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It kinda reminds me of 1980's "standard" zoom lenses designed for affordability, like my EF 35-70mm f3.5-4.5 A, but with even less speed. Similar restricted range, but the emphasis of going a bit wider and a bit less "long".
"And it does so with clarity, consistency and brightness that's all Z."
Clarity, I guess you can think of that as "contrast". Consistency... Yeah, with such small apertures, maybe vignetting is less (lens is stooped down by design) and the corners should be sharp.
But brightness?? Oddly enough they mean "less vignetting in corners due to the small aperture".
Cute, to see a lens for FF that normally was reserved for APS-C (lens is a 16-33mm f2.7-4.2 APS-C equivalent).
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If Nikon was aiming for the most uninspiring lens ever, they've hit pretty close to home.
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Well, it's a cheap kit zoom lens. Neither the Sony 28-70mm f/3.5-5.6 OSS nor the Canon 24-105mm f/4-7.1 IS is especially thrilling.
I, for one, like the fact that it is small.
Nikon's bigger problem is that their lens lineup is, overall, not very inspiring.
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APS-C kit lenses are generally pretty sharp - despite their subpar reputation.
Full format is a bit of a different game.
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Doing all things Canon, MFT, Sony and Fuji