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As far as I know, most pro zooms in Canon land had 77mm filter which is practical since you will be buying a filter size that fits all your lenses, this is especially true for the trilogy 16-35 24-70 70-200, when 17-55 and 24-105 were added naturally 77mm was chosen since many had already the filters. The new 16-35 is an exception but aside polarizer very few use filters, and even a polarizer isn't practical on a ultrawide.
So yes 77mm was chosen for practical reason just like 58mm for entry level zooms
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The 24-70/2.8 lenses are all at 82mm now (except the Sony A mount one, and the non-VR Nikon which may or may not be discontinued).
There are many more new(ish) lenses with the 82mm filter threads: Nikon 105/1.4, Sigma 135/1.8, Canon 24/3.5 TSE II - and some of the new TSE bunch, I'm not sure which... It's slowly becoming the new normal, just like the 77mm size had replaced 72mm as the de facto standard years ago.
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Btw if you think 24-105 has severe vignetting you should see 16-50, absolutely worse with black corners distortions correction removes it...by cropping so it won't have 16mm coverage nor 24MP claimed