10-19-2016, 01:10 PM
Quote:Pentax invested fairly heavily into a shrinking (DSLR-) market - a market they do not own.
I don't think that a western company would dare to do so from a financial perspective.
Of course, Japanese companies are a little bit different (tell me - I'm working for one (in IT)).
Pentax doesn't own any market, so what are their choices? To close shop? Is that really better than moving forward?
Ricoh Imaging is doing very well on the 360o market but Theta alone can't sustain their ambitions. OTOH, the 645 and the K-1 are regarded as successful products .
Reality check:
- Pentax' best chance was with their existing customer base
- we know as a fact that they were right to make the K-1
- the MILC market is shrinking as well
- the DSLR market is still about 3x as large as the MILC one