[Kodachrome 25]

Nowadays you'll find press releases on dpreview first, while not on http://www.sony.com/en_us/SCA/company-ne.../2016.html

 

50/1.8 and 70-300/4.5-5.6

RX10 III

[Rover]

The 50/1.8 looks like a "take it and shove it" release for those who have been incessantly bitching and moaning about the 55/1.8 being too expensive for a "nifty fifty" (which, incidentally, it was not...)

[youpii]

Here is the official release

 

http://presscentre.sony.eu/pressreleases...es-1355970

 

The 50/1.8 looks nice for traveling

[Klaus]

Arrrghh, it never stops. 

[chrismiller]

the 70-300 is of particular interest. They have changed the optical formula from the Sony 70-300mm F/4.5-5.6 G SSM:



 

 FE 70-300/4.5-5.6:



 

I assume this to account for the shorter flange distance of the FE mount.

 

The MFTs look good too:

[Rover]

the 70-300 is of particular interest. They have changed the optical formula from the Sony 70-300mm F/4.5-5.6 G SSM:



 

 FE 70-300/4.5-5.6:



 

I assume this to account for the shorter flange distance of the FE mount.

 

The MFTs look good too:

And to stop some people from blathering about "FE mount lenses being just SLR designs with inbuilt rear adapter... blah blah". The "Internet wise men" tried that with the 35/1.4 FE even though the cutaway shown by Sony had clearly shown this as false.

Incidentally, the 50/1.8 FE is probably a reused SLR design - sort of a cross between the Canon's and Nikon's recent 50/1.8 lenses. But I thought that's it.

[Klaus]

At this price the 70-300mm better has to be bloody awesome ...

[Brightcolours]

It is a bit cheaper than the Canon EF 70-300mm f4-5.6 L IS USM. Lighter too, but that should be expected with less glass inside.

[Scythels]

4 aspheres in a zoom.  What a time to be alive.

[chrismiller]

4 aspheres in a zoom.  What a time to be alive.

Is this particularly challenging?